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Go Native or Die

Go Native or Die

Hat tip to the best of all US state mottos, my former home New Hampshire's "Live Free or Die". Publishers face a similar choice right now to those Revolutionaries - embrace Native Advertising or face a long, slow and painful death (lower and lower CPMs instead of higher and higher taxes and rule, but still). Strategic, Direct Approach Needed to avoid pitfalls Native Ads represent a great way to increase CPMs and develop long term partnerships with key advertisers instead…
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Target web, mobile, app developers and designers:  Tuts+

Target web, mobile, app developers and designers: Tuts+

TechCrowds is happy to be representing Envato and the Tuts+ network. Envato is an Australian-based company that has been growing very rapidly by tapping into the online learning and freelance trends of the last few years. Envato helps people “Earn and Learn Online”. They operate a marketplace for digital goods (like Themeforest for WordPress themes) where some developers and designers have made over $1M (Earn). Feeding into the marketplace is the Tuts+ network of 13 educational websites (Learn). Tuts+ is…
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Welcome to TechCrowds

Welcome to TechCrowds

Welcome to TechCrowds, an outsourced integrated advertising sales firm for publishers and service provider for B2B tech marketers. The world of online advertising continues to change rapidly with new ad technologies and shifting media consumption habits and behaviors. Small to mid-size, growing publishers in particular need help with two things: 1. Direct Ad Sales representation for premium, integrated, successful programs (through email, phone, face to face meetings with clients and agencies; audience/site value proposition development) 2. Indirect Ad Sales optimization -…
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