Outsourced Software Sales

Using Outsourced Sales for SaaS

Are you considering using outsourced sales for SaaS? This can be a viable option for SaaS companies as either a low risk, entry level step, or even a more permanent, long term solution. Companies that fit the following profiles can often be good candidates to consider outsourcing sales: Relatively high touch, longer sales cycle, higher MRR ($500+/mo) SaaS products.  The math needs to work. International companies looking to enter US market. Having in-market, same time zone, native speaking representation can…
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Developers scared to charge fair value for their software product

Listened to a great podcast recently from IndieHackers. Courtland Allen interviews founders on their entrepreneurial journeys. He does a great job of drawing out insights and commonalities across mostly bootstrapped, independent developers as they build their businesses from the ground up. The recent episode titled “Before and After Product Market Fit with Peter and Calvin from Segment" hit on a common issue - developers scared to charge a fair value for their software product. These guys from Segment are on…
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Top podcasts for independent developers and bootstrappers

Whether you call them independent developers, bootstrappers, micropreneurs, indie hackers, independent software entrepreneurs, or whatever else, at TechCrowds we like to work with independent developers that are often great at building products but can sometimes need some help on the sales and marketing side. Here's an updated list of top podcasts for independent developers and bootstrappers that I've gotten a lot of value and entertainment out of over the years. If you are an independent developer with product market fit…
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Best Practices for Outsourced Startup Software Sales

Outsourcing at least a portion of your sales operations can be a smart move for early stage startups. It can accelerate growth, help bring in key early customers and expand the skill set and fill in the gaps that may be missing in your early team. For a bootstrapped, B2B SaaS startup this can especially make sense for technical founders or small product teams that don’t have lots of sales and marketing expertise. There’s lots of writing out there that…
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