Outsourced SaaS Sales for Startups

Have you achieved product/market fit with a B2B software app or product and need sales/business development help? Outsourced SaaS sales from TechCrowds for startups can help fill the gap and grow your initial revenues and customer base.

International Software Company looking to break into the US market?

We also work with International companies looking to sell into US and Silicon Valley tech companies without the hassles and costs of establishing a formal US sales office with full time employees. We can even set up as a reseller arrangement and take care of invoicing/collections.

Outsourced Sales related services we can provide:

Sales Advisory or Consultancy RoleCan be on an hourly or retainer basis
Prospect List building, CRMWe use a combination of software and lead generation specialists to find the right contacts based on your ideal customer profile (account size, industry, title, geography, technologies used, etc.) . You get a database of prospects and a history of any customer interactions.
Outbound cold email sequences and marketing automation, with goal of setting Demos
We use best of breed software and set up personalized, well crafted email drip campaigns and track and measure everything.
Run online demos or Face to Face meetings in the sales role with your team as the technical advisor/SE
We will work with you to understand your value proposition, how you'd like to handle common objections, setting the right expectations of what your product can/can't do, etc. We can lead and run calls or just set them up, depending on your needs.
Customer Development, Product Feedback
We understand working with early stage software is as much about finding out what customers need as it is pure revenue. We believe in the customer development approach and can report back what we hear from the field.
Closed Deals = Revenue
We'll build a pipeline, drive revenue, and report on it.
Help building repeatable revenue systems
We set up software systems and track/measure where we can

Areas of particular expertise are:

B2B Tech Marketing Software and Services, SaaS

Outsourced SaaS Sales Case Study:

Insightera was an Israeli based, Series B SaaS startup providing Personalization for B2B websites. TechCrowds partnered to help uncover, drive and close key early wins as they entered the US market. Within 6 months Insightera was acquired by Marketo for $20M.

Posts from the Outsourced SaaS Sales Blog:

Quora – Outsourced SaaS Sales Questions:

Read Jeremy Hurley‘s I would like to outsource my sales department for my web based SaaS recruiting software company.  Who can i contact? on Quora

Read Jeremy Hurley‘s How can I outsource the sales of my SaaS product? I only want to give result-based salary. on Quora


What is the pricing arrangement?

Most agreements are on a mixed monthly retainer/commission structure, with an initial ramp up period and mutual opt out after that. We are looking for long term partners and hope you are as well. It takes time to understand a product, market, competitive positioning, as well as building up a database of prospects, messaging and marketing systems, and a sales pipeline.

Is there a minimum price point/MRR for my product to have this make sense?

Yes, generally we’d need at least around $500 MRR to make the numbers work for both sides.

Who would be the rep on the phone or meetings with my customers? Where are they located?

All customer interactions are with Jeremy Hurley – located in Redwood City, CA with 15 years of sales and marketing experience with a focus on B2B SaaS and tech. Other parts of the process are handled by software or lead generation specialists.

What is the process to get started like?

We’d set up a call to go over your exact needs, product. If it’s a fit, from there we’d propose a structure that makes sense and limits risk for both sides. Contact us to get the conversation started.